Get Started: Introduction

Glare is a data-informed design framework emphasizing clarity, measurement, and alignment with user needs and business goals. It prepares teams to move through the four core facets—Define, Measure, Compare, and Lead—ensuring the design effort is intentional and impactful. By establishing a foundation of thoughtful data-informed processes and measurable outcomes, Glare enables teams to navigate complexity confidently.


Understanding the Core Facets

Glare operates as a holistic framework with interdependent facets that guide teams in creating user-centered designs:

  1. Define
    Define focuses on understanding user needs, collecting meaningful data, and establishing design credibility. This facet ensures every decision is based on real-world insights and measurable evidence​.
  2. Measure
    Measure prioritizes design intent and usefulness by turning exploration into actionable progress. It transforms uncertainty into meaningful outcomes through initiatives, hunches, questioning, and findings.
  3. Compare
    Highlights design outcomes and desirability by leveraging methods, benchmarking, and KPIs to evaluate progress and align with strategic goals. It ensures designs evolve to remain competitive and user-centered.
  4. Lead
    Centers on design impact and viability, linking design work to business objectives through workflows, OKRs, and results demonstrating value and ensuring scalability.

Start Small, Grow Big

Glare is adaptable to teams of all sizes and needs. You can start with a single metric or focus area and gradually expand to a comprehensive framework that supports usability evaluations, competitive benchmarking, and continuous improvement. With Glare, the possibilities for growth and refinement are endless.

What’s most important is aligning on standard ways to define design success. These could look like business objectives, desired project outcomes, or KPIs. As your design organization matures, your teams will start aligning on their objectives, prioritizing measurable outcomes, and understanding how the framework integrates user-centered design with strategic priorities. This preparation is key to establishing a shared vision and consistent processes that drive progress.

Key Facets to Explore

In this Get Started section, we introduce foundational facets to ensure smooth navigation through Glare:

Define 

Design Research 

Learn to identify user needs, collect data, and measure UX metrics to create a credible foundation.Design credibility is built by understanding user needs and using measurable data.

Measure

Design Intent

Understand how initiatives, hunches, questioning, and findings guide design intent and usefulness.Design usefulness ensures solutions meet user challenges through questioning and insights.

Compare

Design Outcomes

Discover how benchmarking and KPIs inform evaluation and iterative improvement.Design desirability is achieved by benchmarking outcomes and refining designs iteratively.

Lead

Design Impact

Explore how workflows, OKRs, and linking align designs with business priorities and user needs.Design viability aligns solutions with business goals to ensure long-term impact and scalability.

Each of these sections of Glare emphasizes preparation, alignment, and clarity. It provides teams with the tools to structure their processes, measure their efforts, and focus on solving real problems while achieving desired outcomes. By starting with Glare, design teams can ensure their work is purposeful, measurable, and aligned with user needs and organizational goals.

Taking the First Step

Begin your journey with Glare by exploring the summaries for each core facet and laying the groundwork for a design process that delivers measurable impact. Glare equips you with the mindset and structure to turn design challenges into opportunities for growth and innovation.

Framework Benefits

Glare is a UX metrics framework designed to provide a structured approach to measuring and evaluating user experience effectiveness. The purpose of the Glare framework is to help teams:

Align Business Goals with User Needs
Connects UX outcomes with business objectives, ensuring user-centered improvements support broader goals like boosting conversion rates or customer retention.

Make Data-Informed Decisions
Enables teams to make better design and product decisions based on UX metrics, reducing the need for guesswork.

Measure User Experience
Turns subjective UX insights into measurable data, making tracking performance over time or across iterations easier.

Monitor and Improve UX Performance
Identifies problem areas or opportunities in the user journey, guiding future design improvements.

Communicate Value to Stakeholders
Offers proof of UX’s impact on business results, making it easier to justify investing in user-centered design and research.